A rookie level webmaster course

from start doing web site, I’m going to use the site to make money. Just graduated, I do not know what website construction, I feel it is very abstruse problem. That will do very cattle, in the home town after graduation to find a job. Is the dream of the Internet company, made a web site, the company’s colleagues are good, taught me to use ASP program set site, not wordy. Probably from last year began to build their own web site, and now I would like to introduce my rookie Adsense advertising money to make some of the experience:

1, small station put into operation more than 1 months, IP is always around 50, and do not know how to promote, so I began to look for advertising alliance. Try advertising.

2, the alliance is to find, basically can register through the website, but I’m not popular! No one to my advertising, more than 10 yuan over the income from the Union did not do what it is really difficult?


3 and later on a web site to see someone looking for offline GOOGLE, plus the man QQ, as we all know, anyway, is cheating, other alliances are removed, only GOOGLE advertising, so every day, brush their own show, find mutually alliance, every day a few, see GOOGLE to AD the data every day in the growth, the beauty of Jin heart don’t mention it. Think if that way. I also early entry into the rich list, foot, oh, the letter one day:


recently, when looking at records, we found that your AdSense account poses a great risk to our AdWords advertisers. If your account continues to remain in our publisher network, may make our advertisers on economic losses, so we have decided to disable your account.

in order to protect the interests of our advertisers and other AdSense publishers, we must take this measure, please understand. We know that this may cause you a lot of inconvenience and thank you for your understanding and cooperation. If you have any questions about your account or the measures we have taken, please do not reply to this email. You can visit the following website for details.

Google AdSense from


gave them great risk. I saw it. Oh, my God! The earth! My dollars! My rich man! Hey! It’s all gone! I’m so depressed I can’t say anything.

4, no way! The days have been! As a warning for the future or your own wrong, cheating, never send home. So their website and other websites on a list of their own shortcomings, and the direction of future development, decided to beat the website promotion out of


5, I started out the first step, that is, to enrich their website content, content is the truth

5 classic cases teach you how to use the long tail to solve the electricity supplier inventory

local Internet market there has been a lot of "destocking" thinking, that is, to seize the industry long tail cut into the market sensitive enterprises, the Internet is not the world’s profit head of the sense of superiority, but the tail length. Books, electricity providers, vip.com, Yu Ebao and network homemade drama, are typical of the long tail model.

since the development of Internet, the "long tail theory" has been repeatedly verified, suspended dance that this theory is the most characteristic of the thought of the Internet, in the industry can find the valuable tail is often the Internet world profit king.

"long tail theory", in brief, that is, to abandon the market after the popular focus of greater capacity, and become "tasteless" for the treasure. The Internet is not respected head of the scarcity of resources value, weakening the time if the traditional enterprise is either this or that, the construction level, the channel is king, impassable, then the Internet business is to flow to the king, the shovel grade, the boundless plain. Therefore, the key to profitability in the Internet world is not the sense of superiority in the head, but the length of the tail. In hanging dance, the length of the tail depends mainly on two aspects, that is, the size of the industry market capacity and the intensity of the individual demand of the masses.

below, hang dance will elaborate on some "inventory" thinking (that is, to seize the industry long tail cut into the market) of agile enterprises and models, do a review and analysis:

Amazon / Dangdang: Book tail length

book publishing market increasingly large scale since Needless to say, reading for meaning is to be instilled in the growth. In the premise of universal education, different levels of different social roles of the people will have to own a readable book, the book of interest, therefore, the library resources abundant, personalized reading is the distinctive characteristics of the people in the choice of books. The Internet to break the geographical limitations, do not need to consider selling the shelves great restrictions of exhibition space, completely changed the way of selling books, can fully meet the reading needs of the individual, also increase the amount of reading the whole, that is the length of the tail books increased significantly. Therefore, whether it is Amazon or domestic Dangdang, the initial use of books long tail of great value to build their own electricity supplier kingdom.

Tens of thousands of

in the Amazon online bookstore merchandise in the book, a small part of the total sales accounted for half of the best-selling book, while most of the book, although the individual sales of small, but with many types can be taken Many a little make a mickle. other half of the total sales. A former Amazon Co employee brilliantly outlined the company’s "long tail" Nature: the books we sold in the past didn’t sell at all, much more than the books we sold in the past that could have been sold. The long tail phenomenon or the long tail effect warns us of the brilliance of the 28 laws in the Internet world.

same long tail also molded dangdang. This tail is valuable not only for books, but also for other commodities. According to the electricity supplier industry observers "East electricity supplier interpretation" point of view, books business platform can suck.

Less on web design is more applicable to interactive pages

by the architect, Mies van der Rowe, put forward: "less is more" (Less is more)." But it is not as simple as a piece of paper, let you feel empty, there is no design.

Mies · where · de · Luo persisted in the architectural design philosophy of "less is more"; advocated the new concept of "flowing space" in dealing with techniques. In his design, the details are reduced to the absolute realm of non simplification. Many works are almost completely exposed, but they are noble and elegant, and have made the structure itself rise to the HUAWEI architecture. Seagram building as the world’s first high-rise building glass curtain. Show the principle of "less is more". Many facilities are · by Mies and his apprentice Philip Johnson single handedly. The square in front of the building accounts for half of the ground, which was also a pioneering work at that time. Modernism was brought to the United States, and combined with the power of the capitalists, many works were practiced. Because of the simplicity of form, it is easy to imitate, so it soon affects all over the world. It also affects the design of other fields. Therefore, it is called "international style". Although the international style has a lack of early modernist Utopia style social ideal and the spirit of criticism. And later imitators were not as likely to pay attention to detail structures as mies. But modernism has reached a peak here.

early Internet information and sources of less, people in this emerging world there is hunger and thirst for information. Now the Internet is very different in form and early, most of the information comes from the interaction of people, and all kinds of information really explode. The demand for information is also increasing, and they begin to choose more valuable content. The process of selection is also tiring because of the eruption of information. The Internet world is a typical Google simple doctrine, it was never widely said that people in the vision first appearance is simple, practical and efficient service, the most commonly used search engine in the background of the algorithm is more complex and diverse, such as search station large foreign professional website also has been relatively mature the architecture of information support, but China is still more to stay in full text search, or through the application of new functions for user groups. This approach is also consistent with the practice of GOOGLE, constantly enrich its own product line. Then Google will beat competitors after recognizing single technology is hard to make their own products and maintain vitality, and its strategy is to let their own existing products to stay ahead, to enrich our various innovative products and service chain, it has become part of our life and work points.


is less or more, this view has a wide range of understanding in the design circle, but most of the domestic designers do not have any right to speak, or can not effectively convince others to be recognized. They are more positioned to do things, or to meet visual needs in the norm. In the past three years, UCD has been very effective in promoting the domestic market. "Less is more" and is often mentioned as a topic, but…

Personal webmaster did not die, we have been walking on the road of dreams

through the personal website era after the emerge of itself and perish of itself, those who still adhere to the business on the road of the old webmaster, never out of sight.

, the era of personal websites is over." Hua said that in the field of software download well-known webmaster in 2005, founded in Beijing blue Mdt InfoTech Ltd, began to China Military Software Park website for commercial operation. Wang Chenyun, the Internet star, now runs dozens of websites, but in addition to its own blog, it’s a personal website, and all of them are commercial websites". A "first person" personal webmaster said Gao Chunhui, the original personal website into a blog, he created a "mobile phone home" has been acquired by the Pacific business network, the current income is good, he thought, "the old webmaster have been forgotten."

remembers how beautiful there was. In mid 1990s, the Internet Chinese imported from America, the rapid growth of the lush branches of the air plant. Gao Chunhui, Hua Jun, polymerization of many Chenyun type owners Wang together, become a branch of the. This dial is very deep to the Internet, "without the Internet, we don’t have today.". For the net, at least I feel that way." Wang Chenyun expresses. "My life has been handed over to the Internet," said Gao Yong, who calls it "the prodigal son of the frontier town"."

not everything is great. In 1997 2000, lush, decline, and the rise in 2003, the wave in the wave of the Internet, many people have become history, but also some people stick to another way of writing a legend. Gao Chunhui, Gao Dayong, Wang Chenyun…… In this small village, the story was spread, entrepreneurial stage today, there is no lack of their presence, perhaps people are more likely to mention the old webmaster Name: broken Gong cake, the prodigal son, the star……

has been "forgotten"

in the ten years of China’s Internet development, personal websites are a force that cannot be overlooked, even though they cannot even find their real names and photos on the internet. "Early, the media are concerned about Sina, Sohu, this has not begun to make money for the company, for the muffled voice of the owners do not pay much attention. Now that the economy is bad (it doesn’t matter to us), I guess there’s less attention to the station." Wang Chenyun says to this print reporter.

Wang Chenyun has been IT industry insiders called "network legend juvenile", its experience was included CCTV, including more than 300 kinds of media coverage. But he felt that this is only a case, the outside world for the attention of the webmaster community is not enough. Indeed, their stories seem to have occurred only in IT circles, and many times even people in the circle know only their net name.

Gao Chunhui is more famous than Wang Chenyun. As early as 1997, he has been called "personal stationmaster first person"". Although his personal website style as simple and himself, even some boring, but update fast, good service, so popular and famous. Gao Chunhui is said to have one

The website makes 1 IP, make 10 yuan

station is to attract traffic, this is the IP but as everyone knows, who can bring you much money? What is the use of this website to you? In fact like the same person, to do to the customer first, would rather earn less is to put the customer experience to do. Now Chinese IP why so cheap? It is because China webmaster only to short-term interests, a few cents a few cents to entrap users, giving users a false information. This is why a few decades ago in the television advertisement as long as tens of thousands of dollars can get hundreds of millions of dollars in return, but now almost all previous losses in call! This is because television advertising and Internet advertising to people too miserable, people already do not believe these things.

gives us the inspiration in the content on the website, and to the same site title, their contents, the GOOGLE search engine is to determine the ranking of a website, the so-called SEO is just drill its loopholes. The title made the same, in fact, no empty collection chapter, finally GOOGLE give you K is too normal, do not put those advertising deceptive advertising, before receive free QQ, how many people have deceived you? This site may thus have several years of hard business customers to offend how much is your loss, you can also get? How many? So your site search engine punishment and never stand up, how much is your loss of


then said in the docking site under positioning and advertising, the positioning of the site is to customers, of course, is to give customers what they want, you also want to close advertising and website, QQ space station should be put on the Q coins recharge, you can earn money, customers also get discounts the discount, you also believe that users do not go catch you out, you have one more hardcore users, every time you see here in the dressing room, preferential access to you, and you for this IP is the value of the value of ten dollars.

all right, go to dinner. Let us study it ourselves.

Shenzhen grassroots webmaster was denounced by well-known professors

I moved who cheese? Shenzhen grassroots webmaster was a well-known professor denounced as an article reprinted, Shenzhen grassroots webmaster by social celebrity instructors exposure and condemnation. A celebrity, Professor, tutor for a good grassroots station suspected of plagiarism in his original content, violated his intellectual property rights, and one will be analysis of the event and denounce the exposure station.

with the rise of the Internet, in the network is also more and more strong, the rise of network culture, also caused the network spread information reprint spread, a lot of information and personal site for rich web content, most of them are the acquisition and reproduction of multi site, some webmasters and content editing will also do some sorting and modification of the original article, but because of the Internet, many of the original copyright statement has been the loss of the original author’s intellectual property rights have been infringed.

for the prevention of network original articles, intellectual property wanton tampering phenomenon, and some webmaster and content editor in finishing the article, can respect the original intellectual property rights, is a public topic.

, and the original author who rights can adopt what approach is also a social topic.


incident originated from an exposure article by Professor Liu’s official site, http://www.boraid.com/darticle3/informationlist.asp, id=6016

, and posted a similar announcement on several blogs, and held onto the site, pushing the site’s Shenzhen seo web site doctor to a hostile copy of the site,

professor Liu Xianming is a nationally renowned teacher,

is China’s ten largest enterprise management consulting guru, the ten major trainers, the China Enterprise Evaluation Association (under the domestic development research center) evaluation expert

fine management engineering founder, China’s first "signing general manager"

and Chinese Enterprise Association Training Center Professor, trainer, President of Tsinghua University, class teacher, class teacher, University of Science and Technology Beijing MBA Wuhan Institute of Technology Professor, adjunct professor at the XiangFan University, the Chinese economic management network, Shanghai Academy of Social Sciences Research Center, Shanghai fujibrand enterprise management consulting Ltd., Shenzhen Wande enterprise management consulting company, more than 20 consulting, training institutions and experts members or consultants, occupation training, China Construction Industry Association researcher, Zhaopin, Chinese chemical enterprise management association and other agency partners; China outstanding enterprises – Beijing Air Force Corps (ten Corps Chinese airport construction tenth), the four star hotel Castle Hotel in Suzhou and other units the perennial consultant and honorary title.

to a nationally renowned teacher and celebrity, to a grassroots webmaster such a statement, grassroots webmaster should how to deal with?

cited the citation of an article and added the site to a copy of a copycat and malicious tamper

Watercress move can not move into the everyone footsteps

Despite the

mobile terminal, wasted between function and business model as well as the lack of UGC itself and so many difficulties, but this respectable Internet Co still stuck to their steps. But the cruel thing is that the world didn’t have as much time as it imagined.


in iTunes, the development of watercress App has 12, in Google Play, the number of 10 models, including the development of the lag of the bean notes iOS version last updated in 2012, with almost a dead. In the latest introduction of the "watercress" App 2 Android version launched, and because of the new broadcasting function has been added, watercress application death list will undoubtedly be more than one: watercress broadcast.

according to titanium media statistics, watercress has previously released watercress reading, watercress group, watercress film and other 13 independent APP, each of which is aimed at a segmentation function launched. In August 2014, watercress began to test a "watercress" APP, covering all the main types of watercress services. The details view titanium media had "watercress" APP article ": from the beta to fight the enemy separately group fight?", after the Arab North watercress still led so far, seeking new mobile.

as of February 1st, more than 20 thousand users to participate in the investigation and feedback of Douban, provides us with a quite typical detailed watercress user data sample to analyze the possibility of future mobile strategy and watercress the gains and losses of the company. Titanium media reporters sorted out the data:



survey shows that nearly 22% of the users don’t install this at the end of July last year to launch the App, more than 70% of users said that non App version of watercress can meet their needs, also has more than 18% users said do not know of this application.


an interesting fact is that users have been using watercress App, nearly 60% through watercress website to know it, and through watercress other applications and distribution channels users only less than 1/4.

, that is to say, in the sample of more than 20 thousand people, more than 60% of the main scene users watercress is still concentrated in the website, although since last year has obvious watercress has accelerated the move to promote the pace, but the traditional users into the mobile terminal user is not ideal.

let’s take a look at the other companies. As of the third quarter of 2014, public comment monthly active users more than 170 million, mobile phones accounted for more than 80% of the mobile terminal traffic, mobile terminal with more than 1.8>

Stupid people do promotion, garbage station, the first day of IP thousand

, I’m a station technician, I can only use CMS as a station. HTML doesn’t quite understand. Often see many thousands of IP said Admin5 network. Or what SEO, see, is a lot of reading. But most of SEO will take some time to work, some outdated methods are more ineffective, may also be K station.

, what I’m talking about here is a stupid stupid way. But it did work on the first day of the station. Say simple point, in fact is human flesh post machine. However, this post is still skillful. Not what hair. Otherwise, it will still be dead. Everyone is usually in the post when you are easy to run into several problems, first, click rate is not high, two is to post to enter the verification code is very troublesome. There are many posting programs on the Internet, in fact, they have been proved to be blocked by the code. This trick also uses software, but it can be passed through the verification code.

first, the click rate is not high, the main reason is not too many posts content too advertising, or not enough heat, or those forums, popularity itself is very low. I would love to the Baidu Post Bar university class posts, high heat, and then to the Baidu Search Ranking search hot words article. Add your own COPY and make a copy. For example, the latest Olympic flame, CNN, and the like. Then you have to open more than one post bar.

here recommend you use the "button Wizard" this software, usually play online games out of the experience, ha ha, you usually repeat posting movements recorded. Only leave the verification code filled by manual input. Other outputs are quickly assembled by this software. No, half an hour already issued more than 50 stickers.

attention Oh, the content to do more humane, plus a bit of their own article after reading the feelings will be very attractive, it is best to add pictures. The click rate is even higher. In such a very hot forum site, usually a new post a day brings 5~10 ip.

finally to remind everyone though stupid way can work, but too crazy or are Ip, then find a few good hair. As long as 2 to 3 is enough for your first day.

Yang Wenjian detailed analysis report of three giants of China Advertising Association (Part Two)

Baidu alliance advantage:

, but because of Google’s AdSsense, the small and medium station owners bought it. The Baidu alliance has to place itself at the top end and open only to a number of high quality websites. Baidu alliance provides some large webmaster to provide high quality ad alliance options except AdSsense, and provides optional advertisers

for websites that want to place more than one ad site

at the same time, commercial Baidu doesn’t give up anything, even both sexes can be put in. For some sexual standing also open mind, and even human body art, there are Baidu coalition figure. And AdSsense rejects this kind of website to throw directly, one discovers to close a website to close an account. The Baidu alliance has provided reliable advertising sources to some large gender stations. Basically, the Baidu alliance is one of the best choices for both sexes.

Baidu, you know, users like Baidu search, Baidu search box on the website that is beautiful, but also beneficial to the user experience.

is Baidu search plug-in to have the ability to develop software or plug-ins provide a profit model, software bundled with Baidu search plug-in installed on the user’s computer, it can be hard to install software users, what to install Baidu search bar. Fortunately, 360 of this "rogue" out, the situation is only a little better.

Baidu alliance disadvantage:

according to statistics, the theme of the Baidu alliance advertising effect is slightly worse than AdSsense, which is the previous data. Now, maybe it’s almost like AdSsense.

Baidu alliance is open to big stationmaster only, general small stationmaster cannot apply for. And is an account application down, it is impossible to put on multiple sites, I do not know now is not such a rule. Fortunately, in the AdSsense decline today, the Baidu alliance has finally lowered the high head, reducing the threshold of the audit. Now we can see a lot of general website can hang Baidu alliance, if your website thinks OK still, can try to apply for Baidu alliance.

Baidu Alliance for what station:

Baidu alliance is generally a very good alliance, as long as the application has passed, you can try to put down. Especially the web site, put Baidu search box, the effect is very good.

put Baidu alliance successful case to share:

I have a webmaster who understands the program. I integrate the games that you like to play on the Internet. I make XX games, N one, then upload the software to the sky software park. Sky Software Park was acquired by Baidu, the site is also very good page weight. And then do some outside the chain, Baidu ranking is very easy to go up. Bring millions of download and installation users, and then software promotion URL station. Put Baidu search box and some other CPS alliance, daily income is also thousands of.

Ali, mom, Taobao, advantage:


Stationmaster appeal do station, if be a person, must be kind!

do stand, such as life, must be kind,


read the primary school, teacher taught that respect for others is the most important respect the work of others! This sentence when I first site The imprint is engraved on my heart.; to do it, I have the most prominent parts of website wrote: "if there is infringement on this website, please inform the administrator, we will delete in 23 hours!" because it is the forum, and we worry about membership reprint does not indicate the regulation is not in place, causing unnecessary trouble!

Ctrl+C, Ctrl+V is simple, but the C and V with much seems to eat others leftovers! To be honest, we do a station and write a promotional article, all is in raising their children, which are filled with the blood of our own, when one day someone put your child in front of said his children, how do you think of


, when you reprint an article written by someone else’s original, please respect the original author, people reluctant to advertise a connection, could you please say that the original author can ah, really don’t want to say, you can say that is transferred from the Internet, so that the original author see will not blame the eye look at your man. However, some people are short-sighted, the author of this thesis is to reprint of others into their own, not just individual owners, as well as the terrible Internet Co, told the animals, sincere people, repent and be saved in life temperament! You have lost! You stupid for your whole life will be doomed, on the lips a short day, a short lower lip,


some time ago I published an article with a realm called "web site", a time by many website forums, of which a large part of the station have indicated (stationmaster net, China station, Chongqing wall teaching resources network, online learning, network station network, the webmaster, diamond bachelor bitter marriage nets and the new owners forum… Etc.), to express my sincere thanks! Some quality discount friends (China IDC ring, Fangfang blog…), like engine ranking information station and improve the professional search for your own behavior, I feel sad, that you are poor


once again call for a life must be honest! Professional search engine rankings, information station webmaster, see this article, I hope you think twice, if there is objection, I QQ 159800860 waiting for you at any time!


originally from: http://www.80abc.com/read.php, tid=1417